Panther

Client: Panther

Voice Over: Blythe Renay

Role: Direction, Design & Animation

With the increase in global hiring, companies face a challenging task dealing with foreign laws, tax legislation, and compliance for each country. Panther simplifies the hiring process so companies can start working with their teammates, right away.

Brief

Panther is on its way to change remote hiring forever, so companies can start working with great talents, right away. The task was to help the company turn its vision into a compelling video for the 2021 launch.

The first step was to create a moodboard that could breathe the Panther brand. (Some northern lights might have happened early on)

Moodboard-env
Moodboard with the overall style of the video

Process

The simplicity of the aesthetics can fool you to think that it's an easy project to develop, but it's quite the opposite. Working side-by-side with the design team at Panther, we managed to figure out a visual style that could look refreshing but modest. Panther is solving a problem that will be present for years to come, and this video should look current no matter the time.

Storyboard compared to the final result

Styleframes

The initial idea was to represent the screens with a glass-like material. After many tests, we decided to go with a porcelain material to make the information on the screens more readable.

1
Early styleframe
2
Early styleframe
3
Early styleframe
4
Early styleframe
styleframe
Approved styleframe

Animation

A storyboard was produced along with a 3D previz video that helped us figure out pretty early in the process what didn't work and what did.

Screenshots

panther-01
panther-02
panther-03
panther-22
panther-20
panther-05
panther-07
panther-08
panther-09
panther-10
panther-04
panther-11
panther-13
panther-14
panther-16
panther-12
panther-21
panther-18
panther-19
panther-23

Selected Work

Showreel 2023Motion Design

UI ReelMotion UI

OpenPhoneProduct Video

LuckyProduct Video

Wimbledon KidsAnimation

Loom ProProduct Video

AvenifyProduct Video

Most Wins in F1 RecordMotion Design

Rugby Player LoadMotion Design

Royal AscotMotion Design

RenfeMotion Design

ANEFP - ChristmasMotion Design

AbancaMotion Design

Get in Touch

I'm open to new opportunities, so if you want to collaborate or simply say hello, please reach out!